…about a new product or collection, a destination or an event to the many writers, bloggers and testers we know will be interested in it. We never lose sight of the fact that we work with you to produce a spike – be it in sales, visitors, bookings or nationwide recognition/awareness and added credibility or whatever else helps achieves your business objectives. From sell-in to sell-through, we are the Spike girls.

And of course, if we can have fun with the media on the way then even better! We’ve taken them in-line skating around Paris, surfing in Devon, trail running in the Lake District and powder skiing in Colorado - all in the name of good exposure for our clients.

And we’re certainly not averse to rolling up our sleeves and mucking in, whether it’s setting up a press day venue, serving the refreshments at an in-store event or organising interviews and gaining professional tips and stats from client pro athletes.